Learn what you need, to find your best website, with google optimize tests.
In this course, we will work with the free version of google optimize.
Google optimize helps you to make modifications to your landing page and convey experiments so that you find a way to know what your visitors prefer in your website, the goal is to find the best combination of the landing page so you have more probability of making sales.
You may need to change a heading, a call-to-action button, the color of your heading, the background image, etc. Google optimize will help you to get these tasks accomplished, and run experiments, once you have your data, you may put together all your data, and then make a high converting landing page.
In this course, we will work in theory and then will go to practical tests, so you find it easy to start making your experiments.
This is something I recommend to learn to make a nice landing page: Learn copywriting, learn the psychology of colors, learn the combination of colors, learn the meaning of letter fonts, learn about images and backgrounds. Of course, first, you must know who is your client and know what she or he wants, and what he likes. In that way, you can make more effective experiments.
What you’ll learn
•Google Optimize interface,
•Make A/B Test, Multi-variate testing (MVT) using Google Optimize, and Redirect Test.
•Make changes to landing page using Google Optimize
Who this course is for:
•Digital Analysts Students
•Digital marketing students
•User Experience Designers
•Website developing students
Create AB test, Redirect & Multivariate Tests for Digital Marketing, Landing Page & Conversion Rate Optimization (CRO)
4.6
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1,188 students