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Intro To Branding: What Is A Brand?

There isso muchconfusion about what a brand is! The sad reality is most explanations of branding areincomplete orinaccurate! Even seasonedmarketing pro's hav...
4.3
4.3/5
(61 reviews)
2,956 students
Created by

7.8

Classbaze Grade®

5.6

Freshness

8.2

Popularity

9.1

Material

There isso muchconfusion about what a brand is!
Platform: Skillshare
Video: 46m
Language: English
Next start: On Demand

Best Small Business Marketing classes:

Classbaze Rating

Classbaze Grade®

7.8 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness

5.6 / 10
This course was last updated on 4/2018.

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Popularity

8.2 / 10
We analyzed factors such as the rating (4.3/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Material

9.1 / 10
Video Score: 7.7 / 10
The course includes 46m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
The average video length is 12 hours 54 minutes of 138 Small Business Marketing courses on Skillshare.
Detail Score: 9.5 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 10.0 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

0 article.
0 resource.
0 exercise.
0 tests or quizzes.

In this page

About the course

There is so much confusion about what a brand is!

The sad reality is most explanations of branding are incomplete or inaccurate! Even seasoned marketing pro’s have a hard time explaining branding.

This is branding for the rest of us!

In this course you will get a full, complete, and memorable understanding of what branding really is.

By now we should all understand this: your brand is not your logo, nor is it your product, your product design, color palette, or business collateral.  Your brand is much, much bigger than these visual assets, and it’s the key to your business’ longevity.

  • Learn how branding is vital for connecting deeply with your audience
  • Understand why branding consistency and alignment are vital
  • See how “companies do not create their brand; their audience creates the brand”
  • Learn where confusion about branding stems from
  • Learn the top four causes of brand misalignment
  • and so much more!

Presented by Everett Bowes, of We Talk Branding, a branding expert and best-selling Instructor, this 45-minute course is densely packed with insight and information!

Each lesson is short, downloadable, and features bullet points to make learning even easier.

Don’t get left behind! 

Do you have a complete definition of branding? Is your explanation of branding easy-to-understand, apply, and remember? If not, join us!

See you in class!!

Additional Classes by Everett Bowes, We Talk Branding:

  • How To Personalize Your Brand
  • How To Listen
  • 4 Design Principles To Brand Your Social Media Strategy
  • How To Build A Brand On Social Media

What can you learn from this course?

Describe your brand’s behavior.

  • How does your brand act?
  • How does your brand behave differently from your competition?
  • What is “expected” of your brand?

If you are not building a brand just think of any company that you want to use as a test for this step.

What you need to start the course?

There is no prerequisite, anyone can begin this course.. This course is also great for beginners without any Cartooning knowledge.

Who is this course is made for?

This course is suitable for beginners.

Are there coupons or discounts for Intro To Branding: What Is A Brand? ? What is the current price?

You can enrol in this course with a Skillshare subscription that costs $8/month, but you start with a FREE 7-day trial. You can also enrol in thousands of courses on a variety of topics with your subscription, including several Small Business Marketing courses.

Will I be refunded if I'm not satisfied with the Intro To Branding: What Is A Brand? course?

There is no money-back guarantee with Skillshare, but you can start with a free one-week trial to learn without risk. With the subscription, you can download classes to your tablet or phone using the Skillshare app.

Are there any financial aid for this course?

At the moment we couldn't find any available scholarship forIntro To Branding: What Is A Brand?, but you can access more than 30 thousand classes for $8/month on Skillshare, including this one!

Who will teach this course? Can I trust Everett Bowes?

Everett Bowes has created 10 courses that got 8,529 reviews which are generally positive. Everett Bowes has taught 43,974 students and received a 4.4 average review out of 8,529 reviews. Depending on the information available, we think that Everett Bowes is an instructor that you can trust.
Branding. Marketing. Social.
Branding. Marketing. Social.
Browse all courses by on Classbaze.

7.8

Classbaze Grade®

5.6

Freshness

8.2

Popularity

9.1

Material

Platform: Skillshare
Video: 46m
Language: English
Next start: On Demand

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